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Join Mr. Ductless himself, Mike Cappuccio, as he hosts experts from all over the US to talk about the profit opportunity that HVAC contractors have when they focus their efforts on selling ductless heat pumps.
Mike built a successful ductless heat pump installation business, N.E.T.R., Inc., in the greater Boston area and sold it in 2021 to pursue his training and consulting business. Today Mike travels the country teaching HVASC contractors how to structure and scale their ductless heat pump installation businesses.
Episodes
Sep 9, 2025
Sep 9, 2025
53 min
Bailey Parker's journey demonstrates the transformative power of proper training and family commitment in HVAC. Starting at age 11 filing papers for $2.50/hour, Bailey progressed through various roles including UPS industrial engineering before pursuing computer science in California. Working for Home Comfort USA and receiving Nexstar training, he achieved $1.2 million in sales as a service technician in his first year. Despite success in Newport Beach, Bailey returned to Louisville to help transform his father's struggling HVAC company, One Choice Mechanical, where technicians were barely hitting $100,000 annually.
Bringing his California partner Santiago, they implemented systematic processes that increased repair tickets from $250-$550 to $1,500-$2,000. After proving himself technically and earning his father's respect over six months, Bailey transitioned to sales. Following Dominate Ductless training, he's generated $40,000-$50,000 in additional ductless sales, established specialized crews, and is implementing case study processes to drive further growth.
Click here to visit One Choice Mechanical's website.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm focused on helping HVAC distributors and manufacturers of ductless heat pumps position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
Sep 5, 2025
Sep 5, 2025
34 min
David Sampaio is the owner of Sum Zero Energy Systems in Holliston, MA. David attended the Dominate Ductless live seminar a couple of years ago and talked with Michael recently about the impact the training has had on the growth of his ductless heat pump business since then.
Click here to visit Sum Zero Energy System's website.
Click here to see David's LinkedIn profile.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm focused on helping HVAC distributors and manufacturers of ductless heat pumps position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
Jul 29, 2025
Jul 29, 2025
25 min
Al Fagundes is the owner of A. Fagundes Plumbing & Heating in Tyngsborough, MA. Al attended the Dominate Ductless live seminar a few years ago and talked with Michael recently about the impact the training has had on the growth of his ductless heat pump business since then.
Click here to see Al's LinkedIn profile.
Click here to visit A. Fagundes Plumbing & Heating's website.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm focused on helping HVAC distributors and manufacturers of ductless heat pumps position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
Jun 17, 2025
Jun 17, 2025
27 min
Victor is the owner of JV Mechanical Contractors in Webster, MA. Victor attended the Dominate Ductless live seminar a few years ago and talked with Michael recently about the impact the training has had on the growth of his ductless heat pump business since then.
Click here to see Victor's LinkedIn profile.
Click here to visit JV Mechanical Contractors' website.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm focused on helping HVAC distributors and manufacturers of ductless heat pumps position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
Jun 3, 2025
Jun 3, 2025
28 min
Tony Jones is the owner of Jones Heating and Air in Aiken, SC. Tony attended the Dominate Ductless live seminar Mike conducted at Charlotte Motor Speedway a few of years ago and talked with Michael recently about the impact the training has had on the growth of his ductless heat pump business since then.
Click here to see Tony's LinkedIn profile.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm focused on helping HVAC distributors and manufacturers of ductless heat pumps position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
May 12, 2025
May 12, 2025
34 min
Geoff Fishel is the owner of All Mechanical Refrigeration, Air Conditioning, and Heating Solutions in Dallas, PA. Geoff attended the Dominate Ductless live seminar a few years ago and talked with Michael recently about the impact the training has had on the growth of his ductless heat pump business since then.
Click here to see Geoff's LinkedIn profile.
Click here to visit All Mechanical Refrigeration, Air Conditioning and Heating Solutions website.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm focused on helping HVAC distributors and manufacturers of ductless heat pumps position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
Apr 14, 2025
Apr 14, 2025
30 min
I learned about Amply Energy, earlier this year and was immediately blown away by their new app, a tool that creates a faster and more accurate process for comfort advisors who sell heat pumps. With Amply's app, you can instantly collect the data, run the calculations, and generate a heat pump design that both customers and install teams will love.
In this podcast I speak with Amply's co-founders, Ed Smith and Eric Fitz, about my personal journey over more than two decades of building and selling my heat pump installation business and why I think the Amply app is going to help other contractors grow their heat pump revenues.
Apr 14, 2025
Apr 14, 2025
20 min
Jon Kearney is the owner of Kearney HVAC, Inc. in Salisbury, MA. Jon attended the Dominate Ductless live seminar a few years ago and talked with Michael recently about the impact the training has had on the growth of his ductless heat pump business since then.
Click here to visit Kearney HVAC, Inc.'s website.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm focused on helping HVAC distributors and manufacturers of ductless heat pumps position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
Sell More Ductless
Increase Profits
We are poised to profit from the electrification of heat all across the United States. By defining sound installation processes and incorporating ductless into your company's marketing strategy, HVAC contractors have the ability to dramatically increase the bottom line with relatively little additional overhead.
Please join me while I share what I have learned over more than two decades of building one of the largest ductless heat pump installation companies in the United States. And look for me at a distributor near you if you want to attend one of my in-person workshops.
E-Learning
Marketing Advertising and Lead Generation - $49.95
What kind of marketing should I do? What works? How do you measure it? What does success look like?
I will share the formula I used to grow my ductless business to tens of millions. Tactics, budgets, and digital marketing partners who can shortcut the process for you.
Try a 7-day free trial and see the proven methods I have shared with contractors in my live workshops.
This course will make you millions!
Click here to sign up now!
E-Learning
How to Find and Hire HVAC Technicians - $49.95
Hiring and retaining HVAC technicians in today's competitive market requires contractors to look deeper into the workforce for non-traditional candidates who possess the potential to be good HVAC technicians.
In this course, I will share the strategy I used to staff my organization while I grew my business from $2 million to $15 million in annual revenue.
- Understanding The Demand For HVAC Professionals
- The Challenge Of Hiring HVAC Technicians
- Looking Outside The Box: Finding Hidden Gems
- Emphasizing Skills Over Experience
- Creating Effective HVAC Job Advertisements